Content Beauty/Wellbeing

JANE IREDALE/

Jane Iredale introduced her unique skin care makeup line in May of 1994. It was the first full makeup line on the market to offer not just color enhancement but also benefits to the skin. The products are based on micronized minerals and are made without fillers and binders (such as talc and mineral oil) and without chemical dyes or preservatives. As a result, the Iredale products are carried by salons, spas and medical clinics throughout the world.

Plastic Surgeons were the first to recognize the benefits of the line and were confident enough with it to use it on skin that had just undergone laser resurfacing. It not only effectively and safely covered the redness but also provided essential sun protection. Jane Iredale herself underwent laser resurfacing and demonstrated the extraordinary ability of her Amazing Base® to conceal and provide aesthetic enhancement.

Since that time, the company has expanded the line to include products that keep it at the leading edge of the makeup world. It still remains true to its original concept of bringing women a makeup that enhances the health of the skin.

From its base as the leading mineral cosmetics company in North America, jane iredale has expanded into over 35 countries, including the United Kingdom, Europe, Australia, and the Far East.

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